Be NVincible: Content Writing Workshop
Master the Basics of Content Writing.
Content writing is often mistaken as an extension of writing. However, as any consistent content writer would be glad to set the record straight, writing and content writing have important distinctions and fewer similarities. With the increase of content writers and content marketing experts, there has been an influx of knowledge with no clear basis established. As the founder of a creative content studio, and a media consultant and brand storyteller for over 18 years, I have often been posed with queries by individuals, companies and brands that could help them improve their content.
This workshop delves into the very fundamentals of effective and relevant content writing, that can help you kickstart your career, upskill yourself or develop a source of parallel income.
The programme includes:
- Learning about the meaning and types of content.
- The key difference between writing and content writing; how learning the difference is the key to high quality content production.
- The perspectives and research required to create content that is well-grounded.
- How to distinguish audiences into niches.
- The art of words: learn to create an experience with your writing The importance and use of key punctuation in your writing.
- SEO and content writing and why it should be the most significant ingredient for success or your client.
- Subconscious plagiarism, keyword stuffing and more things to pointedly avoid.
- How to ask for feedback, understand feedback and apply feedback.
